In the ever-evolving landscape of the UAE fitness scene, Dr Dmitri Koutsoubakis, Chief Executive of Wellfit gym, stands as a beacon of transformative leadership. From his roots in Greece to his current role at the helm of an emerging fitness brand, Dr Dmitri shares insights into his daily routine, blending the disciplines of academia and fitness entrepreneurship.
6am: Dawn Disrupter
In the heart of Jumeirah Village Circle, Dr Dmitri’s day begins at 6 am, setting the tone for a day immersed in the world of fitness. Living a mere five minutes from Wellfit’s inaugural venue, he eschews breakfast, preferring to engage in morning ablutions before heading to work. Most of his time is spent at Wellfit Meydan, the burgeoning brand’s headquarters.
7am: Feet First
Regardless of weather conditions, Dr Dmitri dedicates the first hour of his day to a brisk outdoor walk in Meydan, highlighting the importance of healthy living in the communities Wellfit serves. With an eye on expansion, he envisions growth in Abu Dhabi, emphasizing the support of an organization with an entrepreneurial and ethical mindset.
8am: Martial Law
A martial arts enthusiast, Dr Dmitri indulges in jiu-jitsu, CrossFit, and weightlifting during his free time. His commitment to personal fitness aligns seamlessly with Wellfit’s philosophy, as the gym surpasses the 250-employee mark, boasting a diverse workforce representing 44 nationalities.
9am: Meeting of Minds
The workday officially commences with scheduled sessions alongside heads of marketing, sales, HR, and operations. Dr Dmitri, an academic and self-professed “gym rat,” balances the intricacies of financial oversight with a hands-on approach, embodying the essence of Wellfit’s mission beyond being just a job.
10am: Praise or Grumble
As the morning progresses, general managers confer with their teams, and Dr Dmitri, having recruited what he calls the “A-Team,” remains actively engaged in the operations of Wellfit’s monster gyms. These expansive facilities cater to various fitness preferences, embodying the ethos of making fitness inclusive for all.
Noon-1pm: Supply Lines
Fueling his day with protein shakes and intermittent meals, Dr Dmitri navigates supplier meetings and discussions about future branch layouts. With a keen eye on expansion, he collaborates with real estate professionals, envisioning the next chapter of Wellfit’s growth.
2pm: Wander and Wonder
Remaining restless, Dr Dmitri avoids prolonged periods of sitting, emphasizing the importance of constant movement. Circulating through the club, he interacts with staff, personal trainers, and members, embodying the ethos of a leader who understands the pulse of the fitness community.
3pm-5pm: The Sweat Spot
Dedicated to strategic planning, Dr Dmitri works on presentations and the roadmap for Wellfit’s future. Balancing his day with a second workout, he underscores the significance of being visible at the club level and maintaining an open dialogue with members.
7.30pm-10.30pm: Strings in the Tale
Returning home, Dr Dmitri maintains his disciplined lifestyle with a healthy dinner and a one-hour guitar practice session. With an unwavering commitment to his craft, he underscores the importance of hitting the sack by 10.30 pm, ensuring a rejuvenating start to the next day at 6 am.